Post by myshirtshack » Thu Dec 20, 2012 8:49 pm

Hi guys..
I currently run a retail store in sunny weymouth UK which specialises in funny t shirts and custom printing..
We have had an online presence for over 3 years now and to be honest it has been a waste of time.. I have spent 1000's on developers and SEO companies promising the world but never get anywhere.. The latest developer set me up with the opencart platform in July and the layout was just copied over from my previous site. Since the retail store has now gone really quiet I thought I would take the time to make some changes myself..
Im looking for the best extensions I should add to make my funny t shirts sell that much better, so if you could take a look and give me some suggestions it would be appreciated. See my funny t shirts here https://www.myshirtshack.co.uk/funny-t-shirts
any tips will be appreciated.

For all your t shirt printing needs especially if you like funny t shirts
http://www.myshirtshack.co.uk


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Post by MrTech » Fri Dec 21, 2012 1:17 am

Nice site, no complaints about the look. You mention having seo promises not working out yet you have a seo link at the bottom right side of your cart? If the service does not work, why promote it?

Quick search using Canadian Google of "the shirt shack" brings you up on first page of results. Another search for only "shirt shack" brings up your listing number 1. I think your SEO is working just fine, you can't blame them for not closing the sale, SEO only gives traffic, it's up to you to convert online. Also, I always wonder why folks are so quick to dismiss web sites as being a waste of time. Do you know how often I do my research online and then show up to purchase in store? Like almost always! If I search 4 local t shirt stores and find yours it the better one, I may come in physically to purchase.

Also, I can't see any easy way to sign up to a newsletter which means you are leaving a lot of money on the table. T-shirt buyers are whimsical people, whenever they see something they like or makes them laugh, they buy. So, sending an email with the latest t-shirts would get you more sales for sure. The type of service you run warrants a newsletter so you can make your marketing efforts worthwhile. I know this sounds self serving, but that's exactly how I use AWeber with my cart (check out my signature below for a link).

Oh, and just in case you have a T-shirt that reads: "Remember our name, you'll be screaming it later" it's been trademarked by some schmoe so you better sell all your stock while you still have the right to do so. What's a pain, is now that the line is protected, I'll have to pay somebody a few pennies every time I say it!

Good luck...

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Post by myshirtshack » Fri Dec 21, 2012 1:51 am

Thanks for the response MrTech,
You are correct the current SEO company I am using is a small firm that came top me last year after I had been disappointed by the web marketing group, they picked a keyword of personalised hoodies and within 4 weeks had that term ranking from 8th page in google to top of page 2, it was on a money back guarantee with no contract so I gave them a go.. currently they have that term 3 place on page one which was the holy grail for us and would have hoped the sales would be rolling in, but sadly not the case this is either a poor performing keyword or customers dont like what they find.. Im currently studying google analytics to see if I can shed some more light as to what might be going on .
I have taken onboard what you say about email newsletter and will take a look at your link and try to put something in place so thanks for the tip.

For all your t shirt printing needs especially if you like funny t shirts
http://www.myshirtshack.co.uk


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