Ideas how to fix notification experience (add to cart etc)?
Posted: Mon Jan 02, 2012 7:24 pm
For the past few days I've been working on overhauling a site design to work with 1.5 from 1.4. Some of the new features are useful, but some of the design decisions are...lets call them "perplexing".
A contender for "worst idea" is the page jump when adding a product to the cart or adding to the product comparison or whatever. I know users need to know the product has been added (which used to be signified by the product image flying off to the cart), but scrolling the page is just a PITA. At its most obvious, if you've got two or more related items that you want to add (e.g. a jewellery set of necklace, earrings and bracelet) then on the page for one item you might show the related items, think you'd like the full set, click "add" for the item and get scrolled to the top, then scroll back down, click add for the first related item, get scrolled to the top, scroll back down again, click add for the second item and get scrolled back to the top again (possibly with a "screw this, I'm not shopping here again if I have to keep doing this"). It'd be much better to just be able to scroll down so you can see the product and the related items then hit the three "add to cart" buttons with no more scrolling.
Unfortunately, not all of the actions have particularly good cues that they've worked (Amazon doesn't use JS/AJAX and dumps you to an "item added" page, while most comparison sections I've seen recently float a small box near the item you've just clicked with the list of selected items shown) so the user needs to know that something has occurred. I'm just really doubtful that all the scrolling is the right thing. I think it is mainly the position of the bar (which also causes page content to shift, which again seems like a bad idea) that kinda necessitates it.
Does anyone have any ideas, solutions or fixes that they've used themselves? Anything that still gives feedback but doesn't make the customer think "WTF was that about?" during their shopping session?
Thanks.
A contender for "worst idea" is the page jump when adding a product to the cart or adding to the product comparison or whatever. I know users need to know the product has been added (which used to be signified by the product image flying off to the cart), but scrolling the page is just a PITA. At its most obvious, if you've got two or more related items that you want to add (e.g. a jewellery set of necklace, earrings and bracelet) then on the page for one item you might show the related items, think you'd like the full set, click "add" for the item and get scrolled to the top, then scroll back down, click add for the first related item, get scrolled to the top, scroll back down again, click add for the second item and get scrolled back to the top again (possibly with a "screw this, I'm not shopping here again if I have to keep doing this"). It'd be much better to just be able to scroll down so you can see the product and the related items then hit the three "add to cart" buttons with no more scrolling.
Unfortunately, not all of the actions have particularly good cues that they've worked (Amazon doesn't use JS/AJAX and dumps you to an "item added" page, while most comparison sections I've seen recently float a small box near the item you've just clicked with the list of selected items shown) so the user needs to know that something has occurred. I'm just really doubtful that all the scrolling is the right thing. I think it is mainly the position of the bar (which also causes page content to shift, which again seems like a bad idea) that kinda necessitates it.
Does anyone have any ideas, solutions or fixes that they've used themselves? Anything that still gives feedback but doesn't make the customer think "WTF was that about?" during their shopping session?
Thanks.